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How to make money online with Google AdSense program

How to make money online with Google AdSense program

There are many Google AdSense success stories that can be found on the Internet, but for most people joining the program, they are pretty mun unsuccessful. Average people’s Google AdSense earning can barely pay for their website’s hosting, let alone to getting rich by it.

Many sites and tutorial make it sound too easy to earn big from Google AdSense. While it is true that it’s easy to sign up for Google AdSense program and to earn from it, earning enough to actually make a living out of it is a different story altogether.

This article tries to be realistic about making money online, particularly with Google AdSense. The following are some tips on how to be successful with the program.

Revenue = Visitors * CTR * CPC

This is the basic formula in Google AdSense. You need to have high values for visitors, CTR and CPC, or Google AdSense wouldn’t work well for you. If even one of the variables are low, you’ll not earn much from Google AdSense.


Visitor is the most important element in Google AdSense. Without visitor, there’s no one to click on your ads. If your sites has very low unique visitors / page views, you might need to focus on getting high enough visitors (few hundreds daily unique visitors) before spending time optimizing the ads on your website.

How to increase website traffic

CTR or clickthrough rate is the number of clicks your ads receive vs the number of time the ads are displayed. By this it means that not everyone visiting your sites clicks on the ads you serve. Optimizing your sites for Google AdSense would help you get higher CTR.

How to increase Google AdSense click-through rate (CTR)

CPC (cost-per-click) is the amount you get paid for every ad clicked by your visitors. The amount can be as little as $ 0.01, or more that $ 10. While this is determined by the amount advertisers bid on Google AdWords programs, there are ways to help you get the ads with high CPC served on your sites.

How to increase Cost per Click (CPC) in Google AdSense
Treat it like a real job

Earning money from Google AdSense is no easy job. It requires you to be serious about it. Working on it for a few minutes a day and expecting to get few thousand dollars of check from the Google AdSense program ever month is not realistic. To earn serious money, you need to be serious about it. Most of the successful people work few hours a day and many even take as their full time job.

Be passionate

Google AdSense is a program that you can’t see the result instantly. It requires some hard work bringing visitors to your sites and optimizing it for Google AdSense. There are a lot of learning to be done in the process as well. Those without enough passion will find this frustrating and quit trying before seeing the results.

There’s no easy way around it

Many sites on the Internet offer products claiming to be able to help you instantly earn from the program. These sites and products are mostly scams, as they try to employ black-hat or illegal methods which is whether doesn’t work, or will only get you banned by Google for violating their Term of Services. Playing by the book will ensure you a passive and high income, though it might be hard at first.

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